bc-poirier-soft-power-copy

With his first album dating back to 2001, Poirier is a prolific, creativeand eclectic Canadian producer / musician with a 20 year journey of creating music. Constant in his albumsand DJ performances is a desire to build bridges between different languages, communities,and cultures. His open, uninhibited musical mind means that his works bend boundaries, resulting in compositions that mix several stylesand eras. He now has produced a total of 11 albumsand many EPs with labels such as Ninja Tune, Nice Up Recordsand, more recently, Wonderwheel Recordings. Active in Montreal, his successful monthly dance party Qualité de Luxe is dedicated to Africanand Caribbean music, attracting crowds for over six years. Poirier is also the man behind Bounce le Grosand Karnival, parties with legendary status in Montreal nightlife history. As usual with Poirier, it’s hard to pin point all the genresand references on his new album. Soft Power has an irresistible warm vibe that will make anyone moveand dance. It’s warm, it’s acoustic, it’s electronic. Tracks “Café Com Leite” feat. Flavia Coelhoand “Me Leva” feat. Flavia Nascimento transport the listener to Brazil while “Sim Bombei”and “Sowia”, both featuring Samito, while the Sounds of West Africa influence “Nidiaye Sam” feat. Daby Touré. Then it’s across the Atlantic to Montréaland Mexico with “Contigo” feat. Boogat, while “Pull Up Dat” feat. Red Fox is a Jamaican jam perfect for any dancehall party. “Nou Pare” feat. Coralie Hérard captures the heart of Haiti while “Do Kase” feat. Mélissa Laveaux fuses Canadaand France with Haïti in the background. In his instrumental tracks, Poirier throws an afro house party at 4am with “The Junction”, travels back in time on an island in the Mediterranean Sea circa 1987 with “Forma”,and, finally, relaxes in the sun with “Coconut Beach.” released June 19, 2020